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U.S. warns of distracting music, images in TV drug ads

Television ads for drugs and medical devices should avoid distracting images and music that can reduce viewers' comprehension of potential side effects, U.S. regulators advised in guidelines proposed on Tuesday.

Advertisements also should use similar type styles and voice-overs when conveying benefits and risks, the Food and Drug Administration said.

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Date: 2009-05-29 05:02 pm (UTC)
From: [identity profile] dionysus1999.livejournal.com
Guess I'm old fashioned, I think drug ads should be banned. If a drug can only be prescribed by a doctor, then only a doctor should be telling you about it, not some dork on TV with a lab coat.

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